Challenge
David Bourke has been the man behind Get Electronic for over 8 years, repairing automotive electronics for the car industry. When we met with David, he talked about how he had been dabbling in industrial electronic repairs and about his desire to launch a new company specialising in that area. A key concept we needed to build through David's new business launch was to build trust, as the machines that David and his staff would be repairing can cost hundreds of thousands of dollars.
Solution
Working with David, we built a brand for Industrial Electronic repair, creating a full brand book. Once the brand book was completed, we then moved on to creating content that would later be used on his website. The content would allow a visual and more personable aspect of David, his team and his workshop. We shot three main videos, as well as a large amount of B-roll and stills. Once this content was collated, we then proceeded to designing and building a website.
Outcome
I would highly recommend you see for yourself at www.ier.co.nz. Now that we have built a quality webpage for people to land on, we are continuing to work with David to drive quality traffic.
