What is Marketing Strategy?

Marketing strategy is the glue that binds your marketing efforts together.

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Why is marketing strategy important?

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Marketing strategy is the foundation that guides your marketing efforts to ensure they produce the most effective return on investment with your marketing spend. An effective strategy should incorporate all touch points required to reach your goals and include metrics to update your progress.

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What's the process of creating a marketing strategy using distinct?

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The process of developing a marketing strategy starts with a conversation. We need to understand your business, inside and out. We must understand where you have been, where you are and where you are going. We then work with you to build a marketing framework that will allow you to achieve your goals and objectives through marketing.

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What is the benefit of a marketing strategy?

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The key benefit of a marketing strategy is that it ensures all your marketing efforts are aligned with achieving your goals and objectives. This maximises your marketing spend and allows you to get the most out of your marketing efforts.

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So, do you need a marketing strategy?

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Marketing strategies is something we recommend for all businesses. Fundamentally, it ensures that your marketing efforts are aligned and capable of achieving your overall business goals.

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Marketing strategy is not something you have to do alone, however, and working with an agency like Distinct can help businesses to create effective marketing strategies without the headache. Contact Scott on 0276163902 or scott@distinctagency.co.nz if you want to work with a skilled team to generate a high-quality marketing strategy.